Thursday, December 3, 2009

Shah Rukh Khan plays a 75-year-old for Dish TV

Filmdom's eternal lover-boy Shah Rukh Khan chucks his boyish look for Dish TV's latest ad campaign. For the first time in his 20-year long career, the actor plays the role of a 75-year-old grandpa with a stooping frame and receding hairline.

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I don't choose my advertisers, they choose me: Shah Rukh Khan
So gear up to see King Khan in a never-seen-before-avatar! The ad that will hit screens across the country will have Shah Rukh dressed as an adorable old man trying to rekindle romance with his aged wife as he dances to 'Aakhon Mein Teri'.

Talking about the ad, Shah Rukh told Spicezee, "When I was getting my make up done there was a phase where I had to go bald. I clicked my snap and send it to Gauri asking her if she would love me if I looked this way as I aged. She replied that 'I don't love you now how do you think I will love you then'."

The new ad, that will launch the new look of 'Dish TV Ghar Aayi Zindagi' has been directed by acclaimed filmmaker Anurag Basu and conceptualized by ad guru Prasoon Joshi.

Set to create waves, Shah Rukh is excited about his new look. "I hope the audience like this ad. I was very pleased when Prasoon and Anurag had come up with this unique idea. Though they had come with a huge speech prepared to convince me, I accepted immediately", added SRK.
Source: Spicezee
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